Introduction:

I chose this text because of it visual attractiveness and I am going to try to show the overall theme and how it is supposed to be read.

My first impression after reading or watching this hypertext skipping from one window to another spontaneously, or randomly without order, was that it was fun and entertaining, but I had problems in understanding what the whole hypertext was about, although I did get an intuitive idea.

Develop: After contacting Peter Howard through email and re-reading the hypertext, I found out that the text, did not have a visible overall structure, it was actually meant to be read left to right

“It's probably best read from left to right, top to bottom, i.e. leftmost

top window, leftmost bottom window, 2nd top window, 2nd bottom window,

and so on. This is because the bottom windows often contain a trope or

commentary on what happens in the corresponding top window. The top

windows are occupied by the management, who want to present as good a

picture as possible of The Rainbow Factory. The bottom windows house the

disaffected workforce.” (Peter Howard 08)

In this hypertext the text stands alone as an individual story, it is not inserted into a hypertext structure, and it doesn’t have subdivisions.

The author achieves with this text a parody of a variety of things, like, God, religion and power, politics, strikers or protesters, the importance of the economy in this society, fashion, Microsoft Windows, and overall a review on the difference of versions or truths between the management of companies and the truths of the workforce or dissidents, of what goes on in factories or specifically in the Rainbow Factory. And the author manages to do all this with a comical turn to it, the text results to be attractive and fun to read.

Academic year 2008/2009
© a.r.e.a./Dr.Vicente Forés López
© Julia Valenzuela
juvaru@alumni.uv.es
Universitat de València Press